Comms and marketing team comes up trumps at the MACE awards

UCT’s Communication and Marketing Department walked away with a number of awards at the recent MACE congress in Durban – with the Monday Monthly earning special praise for the quality of its writing and design.

MACE, which stands for Marketing, Advancement and Communication in Education, recognises “excellence and achievement” among communication and marketing professionals at higher education institutions.

At the award ceremony at the Greyville Convention Centre in Durban on 8 October, the UCT team received four excellence and four merit awards – earning an overall Sevérus Cerff Award for Excellence.

Monday Monthly picked up two excellence awards – for best internal newspaper/newsletter; and for the publication’s faculty supplements – and the skills award for writing and design (the only one awarded this year).

Also earning an excellence award was an audiovisual production for the first of the MOOCs (Massive Open Online Courses) “What is a mind?”. The fourth excellence award went to the integrated campaign ‘Transforming UCT’.

Said executive director Gerda Kruger: “This was a wonderful effort on the part of our team. I'm particularly proud of our integrated campaign ‘Transforming UCT’, which included the department's online coverage of debates and discussions during the height of the #RhodesMustFall movement, and the ‘top-and-tail’ coverage by the Monday Monthly in April and May.”

The four merit awards were for:

• Audiovisual (video/film production): Medicine and the arts promo
• Social media (social networks): UCT Graduation, December 2014
• Printed publications, internal (special publications): Campus Life
• Printed publications, external (annual report): UCT Annual Report 2014
  

Photo above: Aamirah Sonday, Aloy Gowne and Steff Hughes representing UCT at the 2015 MACE awards in Durban. Image supplied.